First City Monument Bank (FCMB), said it has demonstrated its commitment to the empowerment and realisation of youths’ aspiration by sponsoring the second edition of “The Bridge,”- a financial literacy reality television show.
The Bridge, organised by a media house and powered by FCMB, is a web series, aimed at improving financial literacy among Nigerian millennials, and bridging the gap between young Nigerians, who wish to start, grow and build a successful business, and those who are already accomplished in their respective fields of endeavor.
The 13-episode programme will start on September 13, on selected television stations and on Youtube.
Season 2 of The Bridge, anchored by Arese Ugwu, author of the best-selling book, ‘’The Smart Money Woman’’, will feature successful millennial business owners and celebrities every week, with interviews about their financial models and important financial decisions in building a successful brand.
FCMB’s Group Head, Corporate Affairs of the bank, Diran Olojo, said the development is in line with the lender’s values as a simple, reliable and helpful financial institution.
“We are pleased to be part of this initiative, as it is an innovative approach to open a new vista of opportunities in capacity building, job and wealth creation for Nigerians, especially the youth.
“As a bank that is continually aligning its service delivery and operations to meet the needs of its ever increasing and diverse customer base, we are confident that with The Bridge series, we have found a platform.
Source: G Business